Monday, June 13, 2022
For the first time in Egypt, Orange Egypt joins forces with the world's most popular global audio streaming subscription platform - Spotify - to provide exclusive offers to its customers
Orange Egypt has announced a strategic partnership with the world's most popular audio streaming subscription service, Spotify, to provide its customers across Egypt with access to a personalized music experience through Spotify Premium.
Orange Egypt continues to offer premium entertainment content to the youth who love music and regard it as a priority. Under the partnership, Orange customers on qualifying tariffs will be given the option to get Spotify Premium for free for up to 12 months as part of their plan. With access to 82 million songs and over 4 billion playlists on Spotify, Orange Egypt's customers will be able to discover Spotify Premium, share and enjoy new music as part of their monthly tariff. Additionally, they can access Spotify Premium across multiple devices such as smartphones, tablets, desktops, and home entertainment systems where they can listen to music ad-free.
With a worldwide community of more than 422 million monthly active listeners, including 182 million subscribers, across 183 markets, Spotify has revolutionized music listening forever with its leadership in music recommendation and discovery, offering every music fan a wealth of playlists tailored to their personal tastes, activities and mood.
Commenting on the partnership, Ahmed Al-Abd, Orange Egypt Chief Commercial Officer, said, "We are very proud of being a strategic partner with the world's most popular audio streaming platform. Such partnerships distinguish Orange Egypt as a pioneer in the telecommunications sector in Egypt."
"Music is an essential medium through which we communicate with our valued consumers, so we strive to provide them with entertainment services that meet their needs while offering a tailored experience and value that are unparalleled. Today, our partnership with Spotify combines music innovation and technology to bring a unique offering to the Egyptian market. This is in addition to Orange's ongoing efforts to advance the frontiers of audio, which has become a necessary component of entertainment for Egyptians," he continued.
"We're excited to collaborate closely with Orange, a partner who shares our passion for helping more listeners connect with their favorite artists,” said Claudius Boller, Spotify's Managing Director for the Middle East and North Africa. "Through this partnership, we look forward to making Spotify more accessible than ever and take music lovers on a personalized audio journey."